How to create the perfect color palette.

Last Updated: May 18, 2025

When it comes to planning a wedding or any kind of event, the choice of the color palettes is one of the first and most important steps. Colors not only define the aesthetics of the event, but also affect theatmosphere and on the general mood, reflecting the personalities of those involved and tying all the decorative elements together. This decision influences every aspect of the event, from the design of the invitations to the choice of flowers and decorations. 

A color palettes Well chosen not only helps you convey the emotions and the style you wish to communicate, but it will be very useful for you to enhance certain details you wish to give more importance to, creating a visual impact that can amaze your guests and make them remember you for a long time.

So the question is, how to choose the right color palette?

In this article we will answer this question by taking you on a journey through the process of selecting the perfect colors For your event.

And don't worry, there will be no shortage of useful tips and examples that you can apply right away!

Step 1 - Understand your style

Before diving into choosing colors, it is essential to reflect on your own personal style. Every couple has an aesthetic that reflects their personality and tastes. You may be drawn to vintage charm, modern elegance, or bohemian vibes. 

Identifying your style is the first step to narrow down the endless color options. 

For example, if you love classic style, you might opt for neutral and sophisticated shades such as ivory and pearl gray, while a bohemian style might lead you to choose natural and earthy colors such as sage green and terracotta.

Step 2 - Take inspiration from the season of your wedding

Each season naturally offers several color variations that can inspire your wedding color choice. 

If we think about each of the seasons we can easily identify some interesting features. The spring with its pastel colors (such as pink and mint green) immediately brings to mind a fresh and delicate look. L'summer by its nature shines with more intense and vivid colors (such as coral and turquoise). L'autumn with its decandence invites us to use warm and comfortable colors, such as burgundy and gold. Finally, thewinter highlights deep jewel tones such as emerald green and navy blue.

Thinking about the color choice taking into account the season will definitely give a more interesting and harmonious look to your wedding.

Step 3 - Consider the Location you have chosen.

The setting that will frame your wedding is definitely one of the most important aspects to consider when choosing your color palette.

Each location has unique characteristics that can be enhanced or contrasted, and it is by choosing the right shades that you will achieve the best effect. Let's imagine that you have chosen to get married on a beach with the sea as your backdrop and frame. Surely this is the perfect backdrop to choose light and natural shades such as beige, ivory and various shades of blue.

Now imagine moving the same color choice inside a large ballroom with frescoes and antique objects. The effect we would achieve would be very contrasting with the chosen venue. If, on the other hand, we opted for more glamorous and intense shades, such as ruby red and gold, the result would be absolutely princely and in harmony with the setting.

That is why it is very important to visualize how the colors will blend with the architecture and decor of the chosen location.

PAce 4 - Choose a Basic Color

Now let's get to the heart of the process of choosing your color palette.

After assessing what are the emotions you want to convey and taking into account the season and the environment in which you are going to hold your wedding, you need to move on to the practical choices.

First among them is the choice of a base color. This will represent the dominant tone which will be used in most of the decorations. So the decision should be made carefully, also taking into account the emotions to which colors are commonly linked.

 For example, blue is known for its ability to calm, while red is associated with passion and energy. 

Once you have established the base color or colors (because yes, you may decide to have more than one base color, although it is advisable not to go beyond 3 colors to avoid a chaotic effect that would not do any justice to your big day), you can move on to the other colors that will complete the palette.

Step 5 - Add complementary colors

Now that you have decided on the base color, it's time to liven up the palette with their complementary. These add depth and contrast, improving the overall effect. 

I complementary colors should be chosen based on their ability to harmonize with the base color, creating a cohesive and balanced appearance. 

For example, if your base color is a soft pink, you might consider adding a few shades of sage green for an elegant and sophisticated effect. 

Remember also that to achieve a full-bodied and vibrant effect, it is good to balance warm and cool tones. Also in this context, we can decide to warm or cool our color palette with metallics.

In the practical act, going back to the above example of soft pink as the base color, you might decide to warm it up and make it more precious by adding gold.

Therefore, we could say that the choice of the color palettes of your wedding is not just about aesthetics; it is your main pass to create the desired atmosphere for your most important day. In addition, having a well-structured color palette will serve you well throughout the stylistic planning of your big day, as it will act as a common thread in all decisions regarding decorations. And not only that. 

Choose the perfect color palette for wedding is the key to building a coherent, exciting, and memorable visual narrative. Each color speaks of you, your story, and the atmosphere you wish to experience and bring to life.

Would you like to see your dreams turned into reality? We are ready to accompany you step by step.

to find out how we can help you create a marriage in perfect visual harmony.

Sharon Biasin